Marketing, Master of Science
The Msc programme in Marketing prepares you for creating future-proof businesses by understanding the global trends effecting company brands, business models and strategies today. The studies provide you with skills to gather and understand information on customer behaviour in diverse market contexts, help businesses substantiate their communication and product and service development and thrive globally. Sustainability being one Hanken's core values means that our students understand the implications of social responsibility and sustainable development, with an international perspective.
Studying marketing you will learn how to gather, analyze, and understand information & insights about customer behavior in diverse market contexts. You will also get the skills required to develop and manage the firm’s/organization’s strategy, business model, product and service development, and marketing communication based on customer and market understanding. The studies also include courses in international strategy and sustainability, humanitarian logistics and management to give you a competitive edge on the labour market.
Hanken School of Economics is a research-oriented university with high quality education - we are one of the just over 100 business schools in the world to hold the so-called Triple Accrediation i.e. the school has been accredited by AACSB, EQUIS, and AMBA. This means that Hanken belongs to the 1 % of business schools in the world that hold the accreditation. Our Master’s Degree Programme is ranked by Financial Times and Hanken is included on their list of top business schools in Europe.
Lähde: Opintopolku
Admission requirements
Separate admission period through studyinfo.fi.
Degree / diploma
Master of Science
Svenska handelshögskolan Hanken
Hanken – Svenska handelshögskolan
Hanken on johtava, kansainvälisesti akkreditoitu yliopisto, jolla on yli sadan vuoden kokemus kaupan ja hallinnon alojen koulutuksesta ja tutkimuksesta.
Hanken toimii Suomessa kahdessa paikassa: pääkaupungissa Helsingissä, joka tarjoaa jännittävän yhdistelmän huipputeknologiaa, muotoilua ja luontoa, sekä Vaasassa, joka on yrittäjähenkinen energiaklusterin keskus.
Hanken är ett ledande, internationellt ackrediterat universitet med över 110 års erfarenhet av utbildning och forskning inom ekonomi.
Hanken är verksam på två orter i Finland; i huvudstaden Helsingfors, som erbjuder en spännande kombination av högteknologi, design och natur, och i Vasa som står centrum för företagarandan och energiklustret i regionen.
Lähde: Opintopolku / Källa: Studieinfo